FTLife – “Changing Lives for the Better” Campaign 2019
Creative Development / Art Direction
A new series of promotion with the title “Changing Lives for the Better”, featuring the true-life stories of three FTLife customers is launched. The stories show the profound moments that give people real meaning of guarding their core values in life.
Client: FTLife | Agency: C Media Advertising | Photographer: Tony Ma | Senior Art Director: Mike Hung